
Keep Downtown Clean and Safe
Victoria is a capital city and hosts the provincial legislature, and our downtown core must reflect the highest standard of cleanliness and safety. Expanding the award-winning OUR DWTN program will deliver daily street washing, litter removal, and dedicated cleaning crews to keep sidewalks spotless. Direct coordination between outreach teams and the City's Feet on the Street program will ensure downtown streets, alleys, and plazas remain safe, open, and welcoming for residents, workers, and visitors at all hours.
Activate Public Spaces with Arts, Culture, and Events
Convene local artists, performers, and community groups to bring regular live music, markets, and cultural events to downtown plazas and public spaces. Speeding up event permits and offering simple grants for local festivals, pop-up events, and stage equipment will make it easy and affordable for local organizers to keep streets busy year-round.
Drive Foot Traffic to Local Shops
Run targeted marketing campaigns, seasonal shopping events, and local promotions that draw residents from every Victoria neighbourhood and across the region into downtown shops and restaurants. Coordinating parking discounts and promoting transit options during peak shopping seasons will make trips downtown easy and affordable for everyone.